BlackConsumerNews.com is committed to safeguarding your privacy online. Please read the following statement to understand how we and third parties use your personal information. The BlackConsumerNews.com website is owned and operated by Wesbro Communications of Little Rock.
Our goal in collecting personal information is to enhance your experience on our website and the web. We are committed to your privacy; we will not share any personal information with any third party other than as provided herein, after receiving your specific consent, or unless required by law.
Gathering of Information
BlackConsumerNews.com will collect personally identifying information about users in these scenarios:
You register to become a user of BlackConsumerNews.com.
You register for BlackConsumerNews.com newsletter or news alert.
In addition, we may collect information that you provide by filling in forms on our website, records and copies of your correspondence (including e-mail addresses) if you contact us, your search queries on the website, and the contents of a user’s public comments and postings on the site.
We may also collect personally identifying information when you are logged in to our website as a user. That information may include what pages you visit on BlackConsumerNews.com. We do not share this information with any third party. Our purpose in collecting this information is to enhance your experience on our website by offering highly personalized, relevant content and more effective customer service.
Users always have the option not to provide the information we request. If you choose not to provide the information we request, you can still visit most of the BlackConsumerNews.com website, but you may be unable to some options and services.
When you register or become a user of BlackConsumerNews.com or provide information to us in any other manner, you agree to provide only true, accurate, current and complete information.
Most web browsers automatically accept cookies, but you can usually change your browser settings to display a warning before accepting a cookie, choose to accept cookies only from certain websites or to refuse all cookies. And if you’d like to specifically opt out of Google Analytics cookies, you download this browser plug-in here.
Note that if you choose to disable the receipt of cookies from our website, you may not be able to use certain features of the site.
When logged into your BlackConsumerNews.com account, a unique identifier is passed along to Google Analytics to help us better understand how our customers are using the website. We never upload any data — like names or email addresses — that allows Google to personally identify an individual, or data — like a mobile phone’s unique device identifier — that permanently identifies a particular device. This unique identifier would allow Black Consumer News but never a third party to connect the data collected by Google Analytics back to your account information.
BlackConsumerNews.com web and ad servers log information about a site user’s IP address, browser type and the current URL the user is requesting. This information is always provided by each and every user’s browser. These log files are stored in a secure location and used — in an aggregated, anonymous manner — in our internal analysis of traffic patterns within our website. This information is automatically logged by most websites.
Use of Information
Our primary goal in collecting user information is to enhance your experience on our website. We do this:
To Target Content and Advertising
We develop and provide content and advertising to you that are targeted to your interests. We use the analytics collected by the systems described above to determine which areas of our website you prefer based upon the frequency of your visits and engagement with those areas. We may make reasonable assumptions based on your browser-provided data and login information to target relevant content and advertising to you on our site and elsewhere where we may be acting as a third party. We may also make reasonable geographic and demographic assumptions based on your presented IP address to target relevant content and advertising.
To Provide Communications from BlackConsumerNews.com
To enhance your experience we may communicate with you via e-newsletter to the email address that you provide to us. Such communications are provided only to those users who have expressly provided us with their permission to receive them as part of their user profile.
From time to time we may provide emails highlighting new features, promotions or contests on the website to those users who have expressly provided us with their permission to send such communications as part of their user profile.
Control of Your Information
Registered users may change the information stored in their subscriber profile, such as email address, zip code, country, title and industry, and they may elect to stop receiving newsletters or marketing material from BlackConsumerNews.com. Users may choose to stop receiving such communications at any time by visiting the website and logging into their profile.
Users in some countries have the right to request the review, update, and/or deletion of their personal information. We respect these rights. You can request any of these actions by contacting us through the website or by making a request by mail:
ATTN: BCN Advertising
Black Consumer News
14021 Wimbledon Loop
Little Rock, AR 72210
We will respond to requests within 30 business days from receipt of a request.
Sharing of Information
When you are on BlackConsumerNews.com and are asked for personal information, you are sharing that information with BlackConsumerNews.com as well as business partners and vendors providing hosting and other services for Black Consumer News.
In addition, if you provide any personally identifiable information via an advertiser promotion, please be aware you are directly providing your personally identifiable information to that advertiser.
From time to time we may provide you the opportunity to participate in surveys on our site. If you participate, we will request certain personally identifiable information from you, such as your name and email address. Participation in these surveys is completely voluntary and you therefore have a choice whether to disclose this information. We use this personally identifiable information to for internal purposes only.
We may use a third-party service provider to conduct these surveys or contests; that company will be prohibited from using our users’ personally identifiable information for any other purpose. We will not share the personally identifiable information you provide through a contest or survey with other third parties unless we give you prior notice and choice.
We also have features allowing you to send an email to yourself and/or others about an item on our website. If you choose to use our email referral service, you will be required to provide the email address or addresses that will be used in the notification. Upon form submission, an email will be generated to your recipient(s) inviting them to visit the URL you have recommended. We do not store this information other than for the sole purpose of sending this one-time email.
Aggregate, Anonymous Information With Advertisers
BlackConsumerNews.com derives the majority of its revenue from advertising and sharing information is essential to keeping our services affordable to users. In order to attract and retain advertisers we use the aggregated, anonymous information that we gather (as well as information from third-party market researchers) to describe our services to partners and to assist our advertisers and sponsors to better understand our audience. We do not disclose personally identifying information about our users to these parties.
As Required By Law
BlackConsumerNews.com may disclose your personal information if required to do so by law or in the good faith belief that such action is necessary to conform to the edicts of the law or comply with a judicial proceeding, court order or legal process served on BlackConsumerNews.com or to protect and defend the rights or property of BlackConsumerNews.com.
Your information is stored on BlackConsumerNews.com’s servers located in the United States. We use industry standard procedural and technical safeguards to protect your personal information against loss or theft as well as unauthorized access and disclosure to protect your privacy, including encryption, “firewalls” and the Secure Sockets Layer (SSL). We treat data as an asset that must be protected against loss and unauthorized access. We employ many different security techniques to protect such data from unauthorized access by users inside and outside the company. But “perfect security” does not exist on the internet.
Privacy of Children
Children under 13: Do not send any information about yourself to us — including information such as your name, address, or email address. We do not knowingly collect personally identifiable information from children under 13. In the event that we learn we have collected any personal information from a child under the age of 13 without verification of parental consent, we will delete that information from our database as quickly as possible.
How to Contact Us
If you have any questions regarding our privacy statement, please feel free to contact us by email. We read every message submitted and try to reply promptly to every one. Our mailing address is BCN Advertising Team, BlackConsumerNews.com, 14021 Wimbledon Loop, AR 72210 or (501) 246-5378.